LG

We partnered with LG to develop effective email marketing campaigns tailored specifically for their HVAC departments. Leveraging Oracle Eloqua, our team crafted targeted strategies to enhance communication and engagement with LG’s audience.

Client

LG

Tasks

Email Marketing

Technology

HTML

CSS

Overview

We undertook a comprehensive overhaul of Bloom Properties’ website to address performance issues and enhance user experience. By rewriting the theme and implementing optimizations, we achieved a 90% improvement in page speed, significantly enhancing site responsiveness. Additionally, we developed custom templates for projects and communities, and created dynamic landing pages for new and existing real estate ventures. These efforts not only improved online visibility but also streamlined content presentation, ensuring a compelling and efficient browsing experience for visitors.

Approach

Performance Audit

Conducted a thorough performance audit using tools like Google PageSpeed Insights and GTmetrix to identify bottlenecks and areas for improvement.

Theme Rewrite

Implemented a rewrite of the website theme to optimize code structure, reduce unnecessary scripts, and improve overall efficiency.

Optimization Techniques

Employed techniques such as image optimization, minification of CSS and JavaScript files, browser caching, and server-side optimizations to enhance page load speed.

Custom Template Development

Developed tailored templates for projects and communities to streamline content management and improve user navigation, ensuring a cohesive and engaging browsing experience.